A REVIEW OF CSR AND CFP IN INDIAN MANUFACTURING AND SERVICE ENTERPRISE

Abstract

Corporate social responsibility (CSR) and corporate financial performance (CFP) are two critical areas that have been gaining significant attention in the Indian manufacturing and service enterprise sectors. CSR refers to the initiatives taken by companies to address their social and environmental impact, whereas CFP refers to the financial performance of the company. In recent years, there has been a growing interest in CSR in India due to the country's economic growth and the increasing awareness among stakeholders about the importance of sustainability. Many Indian companies have started investing in CSR activities to build their brand image and to enhance their reputation among stakeholders. These activities range from providing education and healthcare facilities to supporting environmental conservation efforts.